LCK Insurance

UX/UI

  • Details

    Leap/Carpenter/Kemps insurance agency needed to give their entire website a facelift to keep up with the ever-growing competition.

  • Challenge

    Update LCK’s entire web experience to set them above the competition and improve overall user experience, without sacrificing brand identity.

  • Solution

    Using elements from the existing brand, I re-designed the website to give both cohesiveness and a more modern, streamlined look.

Brand Elements
Using the existing logo as inspiration, blue triangles were brought into the elements throughout, including the rollover effects on buttons and header images.